Naïve Bayes • Purchase Probability • CSV/XLSX

Data

Binary values supported: 1/0, true/false, yes/no (case-insensitive).

Conditional Probabilities & Prediction

Given Purchase = 1

Feature Yes
| Purchase
No
| Purchase

Given Purchase = 0

Feature Yes
| No Purchase
No
| No Purchase

Unobserved Values (your customer):

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Purchase Probability
Using Naïve Bayes with Laplace smoothing
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